The RONA Foundation will Support Seven Canadian Non-Profit Organizations as Part of its Build with Heart 2025 Campaign

The RONA Foundation, which oversees the philanthropic activities of RONA Inc., a leading home improvement company in Canada that operates and serves 425 corporate and affiliated stores, is launching the 2025 edition of the Building with Heart campaign next week. This campaign aims to support seven Canadian non-profit organizations with projects aimed at revitalizing a living environment or facilitating access to housing for victims of domestic violence and their children, low-income families, and people with special needs or mental health issues.

“We are convinced that every person deserves a place to live, and we are working to achieve this by supporting organizations that revitalize neighborhoods and facilitate access to housing,” said Catherine Laporte, Chair of the Board of Directors of the RONA Foundation and Senior Vice President, Marketing and Customer Experience at RONA.

From April 21 to May 31, 2025, customers will be invited to participate in the fundraising campaign in all RONA+ and RONA corporate stores and on rona.ca. New this year: the “Win Your Renovations!” contest. For the duration of the campaign, in-store customers who donate $15 or more to the Foundation will have a chance to win one of three RONA gift cards, including one worth $25,000 and two worth $1,000. The contest rules are available on the RONA Inc. website .

RONA is grateful to have the support of its suppliers

For the first time ever, the RONA Foundation is partnering with several major appliance suppliers. From April 17 to May 28, Amana, Bosch, Electrolux, Frigidaire, Frigidaire Gallery, GE – MABE, KitchenAid, LG, LG Studio, Maytag, Midea, Samsung, and Whirlpool will donate $5 to the RONA Foundation for every major appliance sold in-store and online.

“I would like to express my sincere gratitude to each of them for their generosity and support. Together, we are making a difference,” said Josée Lafitte, Director of the RONA Foundation.

On July 7, several RONA suppliers will take part in the RONA Foundation’s annual Golf Day, with funds raised going to the Building with Heart campaign.

Organizations supported in 2025

Following a call for applications, a selection committee selected seven construction projects from organizations representing each of the regions where RONA has stores. The goal is to redistribute $1,000,000 to the selected organizations to support their projects.

Province	Name of the organization
Alberta	Habitat for Humanity Edmonton
British Columbia	Hollyburn Community Services Society
Manitoba	South Central Committee on Family Violence Inc. (Genesis House)
Nova Scotia	Habitat for Humanity Nova Scotia
Ontario	Lanark County Interval House
Quebec	The Crisis and Suicide Prevention Center Crossing
Saskatchewan	Moose Jaw Women’s Transition Association Inc.

The funds raised during the fundraising campaign will be redistributed directly to the province where they were collected. The amounts awarded to each organization will be announced on July 8, 2025.

To learn more about the projects of the organizations that will receive funding through the Building with Heart campaign, visit www.ronainc.ca . To share this news on social media, please use @RONAFR (Facebook ), @RONA (LinkedIn) and @RONAinc (X).

About the RONA Foundation

The RONA Foundation is a charitable organization created in 1998. On the occasion of its 25th ^anniversary  in 2023, the RONA Foundation redefined its mission: to help improve the quality of life of Canadians in need by revitalizing their living environments or facilitating access to housing. It seeks in particular to help victims of domestic violence and their children, low-income families, people with special needs or people living with mental health issues. To learn more about the RONA Foundation, visit the website https://www.ronainc.ca .

About RONA Inc.

RONA Inc. is a leader in the Canadian home improvement sector , headquartered in Boucherville, Quebec. The RONA Inc. network operates or services some 425 corporate and affiliated stores under the RONA+, RONA, Réno-Dépôt and Dick’s Lumber banners. With a long and rich history, RONA Inc. has been supporting Canadians in their renovation and construction projects since 1939. To achieve this, the company relies on a team of 21,000 employees, to whom it strives to provide an inclusive workplace where everyone is invited to make a contribution. RONA Inc. has been listed as one of the top employers in the Montreal region since 2021. In addition, thanks to its ongoing efforts in sustainable development, the company is recognized as one of the greenest employers in Canada. To learn more about the company, visit the website www.ronainc.ca .

Source: Rona Inc.